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INDIA

Livelihoods

 

Reaching the poorest of the poor in rural India

The Problem

Millions of people living at the bottom of the wealth pyramid in India do not have the access to affordable finance and struggle to build a credit history. Loans through informal lending sector can be exploitative and can perpetuate the cycle of poverty.

The Solution

Cashpor focuses on providing formalized access to credit to poorest women in the form of the Grameen model of joint liability group lending. Women typically finance their existing small businesses through these micro-loans. Cashpor is also providing health, sanitation education services to its customers. It operates in the poorest regions of India, in districts of Eastern Uttar Pradesh, Bihar, Madhya Pradesh, Jharkhand and Chhattisgarh.

The Impact

The affordable loans are administered in the poorest areas of india and allow their clients to break the cycle of poverty and support their families. Cashpor has reached 11% of the 3.8 million BPL households in 15 districts in which it operates.

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“A charity dollar has one life -

a social business dollar can be invested over and over again”

Prof. Muhammad Yunus