Neben der Digitalisierung müssen sich Unternehmen der „social disruption“ stellen. Unsere Gründerin Saskia Bruysten ist überzeugt: Wer einen positiven Beitrag zur Gesellschaft nicht bald als Teil seines Kerngeschäfts versteht, ist bald weg vom Fenster.
https://www.capital.de/wirtschaft-politik/ist-social-das-neue-digital


Since the 1980s, pioneers like Bill Drayton, Muhammad Yunus and Anita Roddick have led through action, creating powerful examples of business solutions to societal or environmental issues. They called it social business, social entrepreneurship or impact entrepreneurship.

People often talk about the food and water shortages in developing countries. But for some reason, worldwide access to medical care is an issue that’s not spoken about enough. No one should risk death because of a distribution problem in the medical industry but unfortunately this is the case.

Social-business entrepreneur Roshan Miranda saw an opportunity to address the environmental challenges of waste recycling while also improving the livelihoods of waste pickers. He co-founded Waste Ventures India, a social business that works with waste pickers to boost their income and India’s recycling efforts.